Head of Brand & Growth Marketing at Fragrance Planet

About Fragrance Planet

Fragrance Planet is a fast-growing scent company with an in-house fragrance brand dedicated to creating premium scent experiences. Our vision is to become the leading fragrance brand in the country by delivering exceptional products, innovative experiences, and strong customer connections.

Position Summary

We are seeking an experienced and strategic Head of Brand & Growth Marketing to lead our brand development and growth initiatives. The ideal candidate will be responsible for driving brand awareness, customer acquisition, market expansion, and revenue growth through innovative marketing strategies.

Key Responsibilities

• Develop and execute comprehensive brand and growth marketing strategies.
• Lead campaigns that increase brand awareness, customer engagement, and sales.
• Drive customer acquisition, retention, and loyalty initiatives.
• Manage marketing budgets and measure campaign performance.
• Oversee digital marketing, social media, content, and advertising activities.
• Conduct market research and analyze consumer behavior and industry trends.
• Collaborate with sales, product, and operations teams to achieve business objectives.
• Build and maintain strong brand positioning across all customer touchpoints.
• Track key performance metrics and provide data-driven insights for growth.

Requirements

• Minimum of 5–8 years of marketing experience.
• Proven experience in the retail, beauty, or fragrance industry is required.
• Strong understanding of brand management and growth marketing strategies.
• Experience leading successful customer acquisition and marketing campaigns.
• Excellent analytical, communication, and leadership skills.
• Ability to work in a fast-paced and results-driven environment.

Why Join Us?

• Competitive net salary package.
• Opportunity to shape and grow a leading fragrance brand.
• Collaborative and innovative work environment.
• Career growth opportunities within a rapidly expanding company.

Application:
Interested and qualified candidates should click the application link provided by the employer to apply.

Click on this link to apply